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Elliot's practice is focused primarily on franchise and general corporate law, working with franchisors and franchisees to grow their brands and businesses, and helping them to navigate state and federal franchise regulations. He works with franchisors to design and develop franchise disclosure documents, franchise agreements, and area development agreements. Additionally, he regularly works with franchisors to help on-board franchisees and navigate the negotiation process. He has experience representing franchise systems in the hospitality, retail, and home services industries.

Elliot also represents franchisees, whether it is their first time entering into a franchise business opportunity or seasoned franchisees looking to purchase multiple or additional franchise units. His services include reviewing franchise disclosure documents and franchise agreements, area development agreements, addenda, and transfer documents.

Prior to joining Manning Fulton, Elliot worked at a franchise law firm in Charlotte, North Carolina. During law school he interned at a business and intellectual property law firm in Lynchburg, Virginia.

While franchising can be a powerful way to grow a brand, the complex and varied laws and regulations governing franchising can intimidate even the most experienced businessperson seeking to expand their business.

Over the past two decades, Manning Fulton has helped over 100 franchisor clients launch, grow, and protect their brands through franchising. We can

Have you ever contemplated owning a business? How about becoming a franchisee? This brief guide will provide insights, the typical steps, and timelines into becoming a franchise owner.

Understanding the Franchising Business Model and Its Perks

Franchising is a business model that permits individuals to operate their own business under a well-established brand. As a

What is a Franchise Agreement?

The franchise agreement is the legal agreement executed between the franchisor and franchisee that creates the legal foundation for the franchise relationship. It defines the parties’ rights, obligations, and protections. There is no standard form for a franchise agreement because each agreement varies greatly depending on the applicable industry and