The recent rebranding of Twitter to X has jolted users of the social media platform and the public generally. The move has been met with mixed reactions, with some praising the change as a bold new direction for the company and others criticizing it as a risky and unnecessary gamble.
From an intellectual property protection
At some point in most franchise sales conversations a prospective franchisee will ask “So, what’s the size of my territory?” Some franchisors grant franchisees a geographic area, or territory, in which the franchisor agrees not to conduct certain competitive activity, like placing another unit. For some types of businesses, the territory is the only area